Senior Product Designer with an ownership-driven approach and servant leadership mindset.
Specializing in discovery and building scalable experiences for complex industries
FINTECH • B2B
Unified onboarding across 3 platforms for 40K+ acquired business clients
Redesigned the post-acquisition experience for thousands of HSBC business clients, reducing support load and friction in high-value enterprise migration.
E-COMMERCE • B2B
Rapid-Response Design: Driving Gift Card Adoption at Scale
Drove rapid merchant adoption during COVID-19, contributing to a 181% increase in gift card issuance by reducing setup friction and support dependency.
TELECOM • CRM
Cutting Post-Call Work to Reduce Customer Wait Times
Redesigned how agents summarize and send post-call communications by streamlining information capture and reuse, reducing time spent on follow-ups and helping customers move through the queue faster.